Garreth is Evolve’s founder and Managing Director. Garreth’s passions are technology, buyer behaviour and organisational theory.
We have had a very strong growing base of clients on PeopleListening for more than a year now. Consistently we have seen improvements in engagement scores. More engaged employees result in less attrition, more discretionary effort, and advocacy for your employer brand, so this is a great outcome and a big deal!
What is it that drives people at work to become more engaged with job and employer – here is what we have found:
- Regular feedback through dialogue is cathartic. The definition of cathartic is providing psychological relief through the open expression of strong emotions; This is a factor we did not expect at the outset of our journey. When people get to introspect and express their thoughts and feelings, it is a positive process that helps them ‘get it out’.
- When managers listen, they make changes that make work a better place. Because the text feedback is specific, managers can do something with it. They can relate it to a specific issue or system that is not doing what it is supposed to do. They can reflect on their own methods and behaviours and change.
- Regular feedback changes how people think of workplace surveys – we knew that people were cynical about workplace feedback. By engaging them in meaningful conversations regularly and allowing them to observe the results, we break down this cynicism.
- Most problems at work can be solved – when we look at the types of things people talk about; they are typically related to misunderstandings or misaligned expectations. The reality is that almost all people turn up to work and do their best. By creating a clear line of communication, we have seen these issues addressed and cleared up.
- The power of positive feedback – hearing people express their happiness and satisfaction provides a sense of validation and positive reinforcement
In summary, the power of conversational is that it is both a way to understand and has its own unique role to play in creating engagement.