The hidden opportunities of exit interviews

When we consider exit interviews, we generally see an opportunity for an outgoing employee to outline their reasons for leaving, and flag any organisational issues that might have been too sensitive to raise.

7 tips for improving workplace email culture

Email is ubiquitous in the workplace. It’s convenient when the phone isn’t, accessible, searchable and ideal for documenting important communication. But it’s not all rosy.

Chatbots for market research

We have been developing survey chatbots as part of our Human Listening platform. We have noted the successes of this technology in many marketing applications, and feel there is great potential.

Share to care

It is perhaps surprising that it took so long for someone to come up with the idea of the greeting card.

Weighting in Market Research

Weighting is an important – but often misunderstood – technique used to ensure research data is representative of a total population.