Data science as a creative art

data science as a creative art

Some years ago, when the Earth was new, I did some work with a global data provider that wanted to look at how their clients used their tools and shared knowledge across departments. We mapped how information flowed through organizations like media companies, manufacturers and retailers. It was a pretty big study by ethnographic standards. […]

Superannuation – Head vs Heart

A pervasive measure in the Superannuation industry is the Net Promoter Score (NPS). For this reason, The Evolved Group started tracking NPS across a national sample of Australians this year. We will be publishing findings regularly during the year e.g. key trending themes and benchmarks. With our Conversational AI technology as well as our Superfund Listening product, we […]

You cannot have a relationship with a survey

Delving into the use of “conversational AI avatars” to underpin company brand values and to create a “survey companion’” with whom employees can build an ongoing relationship of trust.

Why language is the best source of insights

The human brain is encoded to understand information that is embedded in our use language. For this reason, the collection and analysis of feedback needs to find ways to determine not just what people are saying but how they say it to deliver real insight. Learn how conversational engagement, driven by AI technology achieves this.

3 New Year tips to improve employee productivity

Do you want to reset your employee engagement strategy and improve your organisation’s productivity? Learn the three things you can do, based on what the best of breed organisations are doing.

How negative language hinders creative work

By Juliana Valencia. Working in research means that most of the time, you are navigating through the unknown while learning about new things through the lens of the respondent.